Style Melbourne

The best of LMFF 2013

With just over a month to go until the L’Oreal Melbourne Fashion Festival returns, I’ve realised this will be my 10th year covering and sharing the festival with you (the past five years from this blog). My how a decade flies when you are having fun! To think nobody really knew what a fashion blog was back then.

LMFF is a pretty special time around here; (a heady of combination of deadlines and celebration of Autumn Winter fashion). I’m sure the atmosphere in Melbourne during LMFF is just as vibrant for many of you, whether you are in the industry or simply love looking at and dressing up in wonderful clothes. Over the past 10 years I’ve seen the festival week expand, via the cultural program, to become a truly month long event. I’ve seen menswear events come in and (sadly) out of vogue; happily the focus on gents is back on the schedule in 2013 – just in time for Arthur Galan AG menswear’s 15th anniversary. Sustainable fashion has started demanding attention. I’ve spotted Dita Von Teese, Helena Christensen, Doutzen Kroes, Melissa George and J. Alexander perched in the front row or on the catwalk over the years.  This year Greek/London fashion designer Mary Katrantzou is the biggest international star to be announced (so far).

My secret super-power is reading between the lines on invitations. Let me apply this to the 2013 LMFF program for you, to figure out what the most promising events at this year’s festival will be aside from the L’Oreal Paris Runways;

Samantha Harris and models for David Jones and Mary Katrantzou at the L'Oreal Melbourne Fashion Festival LMFF 2013 program launch at Trocadero

*While the schedule is yet to be released I hold high hopes for the inaugural Fashion Film Series. Mainly because No Home made a hero of fashion on film at LMFF last year (but sadly has not returned). Screenings happening at Fed Square the ACMI and online through Portable.

*I always have to miss out on my second love – food – during the festival. But Designer Bites sees LMFF in a happy marriage with the Melbourne Food and Wine Festival. It’s basically a crawl through the fashion and food of Gertrude Street and I’m on board with anything that ends in cocktails at The Everleigh.

*The independent festivities of Penthouse Mouse will be back this year and I’ve got the scoop on who’s showing on its catwalk; Project Runway’s Christina Exie, Autonomy, Jason Hewitt, Keegan, Leonard Street, Limedrop, Neo Dia, Raggat, Res Denim, The Social Studio, Alexandra Blak, Henson, O.T.T by Lia T, Fionnbharr Pfeiffer and more. Stay tuned for full details.

*NGV’s photographic exhibition ‘Captivating Style‘ will take a look at 1950’s Collins Street and how Australian style was shaped. Should be entrancing.

*It’s aliiive! Etsy comes into the real world with a live market event featuring Australian creators/designers.

*Darkness of Noon is a limited exhibition of a book in which photographer Derek Henderson and illustrator Kelly Thompson depict nude model Zippora Seven. Their work is beautiful.

*Who – with a fashion bone in their body – wouldn’t want to hear Kirstie Clements talk about her time at Vogue? I hope she get dishy!

*The exhibition, runway show, gala and editorial shoot that is The Spirit of the Black Dress returns to push the boundaries of eco-centric design. It gets bigger and better each year. I’m honoured to be a judge in 2013.

*When you don’t have time for beauty sleep there’s always the genius Beauty Workshop to teach us the tricks of the trade.

*One of my all-time favourites; Sportsgirl’s National Graduate Showcase. This runway is always fresh, fun and it supports the future of Australian fashion. Book tickets now, you won’t be disappointed.

*He’s drawn for Christian Dior, Edith Head, YSL and Vogue. Now Bil Donovan comes to Melbourne to teach us fashion illustration.

Samantha Harris and models for David Jones and Mary Katrantzou at the L'Oreal Melbourne Fashion Festival LMFF 2013 program launch at Trocadero

What are you most looking forward to attending at LMFF this year? Do let me know where I will spot you at this most fashionable of festivals in the comments below…

Samantha Harris and models for David Jones and Mary Katrantzou at the L'Oreal Melbourne Fashion Festival LMFF 2013 program launch at Trocadero

4 Thoughts on “The best of LMFF 2013

  1. Can’t wait! I want to do everything! I’ll have to put a list together asap.

  2. Wendy Jackson on February 21, 2013 at 8:37 am said:

    My sister and I are coming to the event for the first time this year. We are looking forward to viewing the pop up shows around the city. Can I get a schedule of the pop up events so we can organise our days.

  3. Hi Wendy; You can find a schedule on LMFF’s website here –

  4. The best Model is
    Flavia A

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