The empire of Smith & Daughters founders Shannon Martinez and Mo Wyse is growing.
Joining the family is Smith & Deli, the little corner Jewish deli of your dreams (that just so happens to be vegan).
It’s not just a New York inspired delicatessen but also a little bit of a bakery, grocer, providore, take away joint, coffee house and sandwich bar too.
Gingham-shirted and denim-aproned staff slice up plant-based Reuben sandwiches or schmear your bagel to a soundtrack of Chuck Berry’s retro stylings.
Within the Callum Preston designed interior you might pick up an I-can’t-believe-it’s-not-butter croissant or dill-spiked pretzel for a ready-made breakfast.
Or create your own feast from their selection of goodies like organic tri-colour quinoa, homemade aioli and caramel sauces or fresh chestnuts, pomegranates and watermelon radishes.
Be comforted at Smith & Deli, 111 Moor Street, Fitzroy